Welcome to Spotlight—a new magazine born out of love for Minnesota and the extraordinary people who call it home. I’ve always believed that every neighborhood, every corner of this state, holds a story worth telling. With Spotlight, we’re creating a space for those stories to shine.
From immigrant artists in St. Paul to tech innovators in Duluth, from rural voices to bold changemakers in Minneapolis, our mission is simple: to reflect Minnesota to itself, honestly and beautifully. This magazine isn’t about gloss—it’s about depth. It’s about community, curiosity, and clarity.
We’ll cover culture, politics, business, education, wellness, and everything in between—with integrity, insight, and warmth. You’ll meet real people here, in real time, doing remarkable things.
Thank you for letting us into your lives. We’re honored to be part of the conversation.
Let’s begin.
Mahad Hussein Ahmed,
Co-Founder and CEO of Spotlight Magazine